What Is A Digital Product And Why You Should Be Using Them For Your Internet Marketing Efforts
Digital products can be found in every corner of the internet! Why should you get into creating digital products?
What is a digital product?
A digital product is something that exists only in the digital realm, that isn't a physical object that you can hold in your hand.
Why should you get into creating digital products?
You will be joining a very lucrative industry. Here's why.
Digital products cost nothing to duplicate.
A digital product may cost money to create if you are talking about the original. But once you have that e-book, podcast or video presentation, you can sell multiple copies at no cost to you.
There is amazing income potential.
The income potential from downloadable products is extremely high.
The income is passive rather than active.
This means that your income will still come in whether you are there or not, as long as you've done your marketing correctly.
Digital products can help you to establish your expertise.
Even if you aren’t selling your own products, the fact that you have been working in the downloadable product industry will give you some credibility with buyers.
You have a great deal of control.
You control what information they contain, what level of quality they are at and other things like the price. Since you essentially pay nothing for duplicate copies, you can lower your prices pretty drastically and still make money.
The most popular digital products (and how to create them)
E-BOOK. An ebook can literally be about anything, as long as there is a need for it and also can be just about any length.
All you need to do is sit down and gather the information that you need, create a chapter outline, and then write the book. After that, you just need to convert it into a form that you can use, such as a PDF file or converting it to display on the Kindle, Nook or any mobile device out there.
VIDEO. A video presentation is a video or series of videos that teaches you something.
All you have to do is have someone to give the information - presumably yourself - and a camera to film with.
You don’t need an expensive camera either. Many mobile phones have cameras that are of sufficient quality to create a video.
WEBINARS. Webinars are extremely powerful because you get your income from two ways: you can charge the people who actually attended your webinar, which pays for all of the time invested and if you want, you can charge to download the webinar.
For a webinar to be effective, you need proven tactics; if you want to learn more on what to do and say and in which order, then it's all here
When you know who your dream customer is, you can create anything that he would pay attention to and want. Do some digging ...
Whether you're starting something new, want to optimize your work or focus on growing your business, here you can find actionable steps you can take to simplify your business and marketing online and off.